Capital Campaign Communications: A Roadmap for Churches
One of the most critical – but most overlooked – part of planning a campaign is your communications plan. Launching a campaign without a strategy in place for communications can create confusion at best and often leads to poor results.
This article outlines key steps to developing your campaign case for support, your campaign branding and theme and provides a pre-launch campaign communications checklist for churches. Don’t kick off a campaign without this roadmap.